Helping brands grow, on every channel that sells
We started GetCollab because brands were spending real budget on creators with no way to verify audiences, track outcomes or pay safely. Today it is one OS for influencer campaigns, affiliate programs and AI visibility, for brands in any country, with an AI agent doing the busywork.
Why India's creator economy, why now
India has one of the fastest-growing creator economies in the world, but most brands still run influencer campaigns the same way they did five years ago: DMs, spreadsheets, and guesswork about who actually reaches real buyers. We think that gap is the opportunity.
Estimated size of the Indian influencer marketing industry in 2024
Growth forecast for the industry in 2025
Source: The Goat Agency (WPP Media) x Kantar, India Influencer Marketing Report 2025, as reported by Storyboard18 (June 2025).
Our approach
Marketing is only worth paying for if it grows the brand. So creators are matched on whose followers buy, affiliates earn only on results that hold, every post and sale is tracked, and AI visibility shows whether buyers asking ChatGPT or Gemini hear your name.
We're brand-first: every product decision starts with what makes a brand's growth faster, safer and more measurable, in whichever country it sells. Creators are core to that. GetCollab only works if creators are treated fairly and paid on time, but the product is built around the brand's job to be done.
- Brands, onboarded on getcollab
- 400+
- Creators & influencers, on getcollab, most in india today
- 3000+
Team
A small team based in India, building the marketplace and the AI layer on top of it.
Lokesh Jha
Founder
Lokesh has spent 8 years in the software industry, working at and scaling startups. Now he is building GetCollab.
Shivani Kumari
Co-founder
Shivani has 4 years in the software industry and a marketing background that goes back to college. Before GetCollab, she and Lokesh helped friends with their marketing, saw how painful influencer marketing was, and that is where the idea came from: making it easier for brands and creators.
See what creators could sell for you.
Brief a campaign in one line and get a shortlist of creators matched to your buyers.
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